Digital signage for hotels elevates the guest experience from the lobby, without tying up the front desk: personalized welcome message, activity schedule, weather, city events, directions. A portrait screen at reception, a landscape one at the bar, another outside the meeting room, each with its own content, all run from one place. It is a tool for image and service, not just information.
What should you show on a hotel screen?
Content follows the guest journey:
- On arrival: a welcome by name for an expected group or seminar, a word from the manager, a mood setter;
- During the stay: spa, pool and breakfast hours, bar and restaurant menu, today's activities;
- Outward: local weather, city events, transport, things to do;
- Wayfinding: a map of the property, directions to rooms and floors;
- Events: the schedule displayed outside each meeting room.
Everything changes live from reception, with nothing to print and no vendor to call.
One screen per zone: portrait or landscape?
At reception, a portrait screen shows off a vertical welcome; at the bar or in a room, landscape suits a menu and ambient video better. Outside a meeting room, a small portrait screen reading “Seminar X, 9am, Blue Room” replaces paper signs and looks very professional. Orientation is set per screen.
Several screens, one control point
Lobby, bar, meeting rooms, elevators, spa: group your screens and play the right message in each place, at once. Screen groups save you from redoing each screen. Multi-zone even lets you show, on a single screen, a menu on the left, ambient video on the right and an announcements banner along the bottom.
Easy to set up, no complex integration
No need to touch the in-room TVs or your PMS: these are public screens (lobby, bar, rooms), and a simple smart TV is enough. You open the player address, enter a code, it plays. Start with 1 free screen for life, see pricing, the other use cases, or the Add a screen guide. For the basics, read what is digital signage.